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Contact: Danielle01sarah@gmail.com
Danielle
Goldstein
Marketing
PR/Communication
Social Media
Writer
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PROFESSIONAL EXPERIENCE
Independent, Remote, December 2020 - Present
Content Creator
● Built and manage communities across TikTok, Instagram, and Facebook totaling 210K+ followers through trend-driven content
● Produced videos generating 10M+ views and earned media coverage from Forbes and The Jewish Link
● Execute UGC for consumer brands, producing content designed to increase product awareness, audience engagement, and sales
● Use platform trends and audience insights to develop high-performing short-form content, achieving consistent 2%+ month-over-month follower growth across social platforms
● Manage engagement by responding to comments and direct messages to strengthen audience connection and retention
● Selected as a finalist in Philadelphia Jewish Film and Media’s “Unapologetically Jewish” social media competition
Base Beauty Creative Agency, New York, New York, November 2025 - June 2026
Social Media Community Manager- Contract
● Managed social customer care across 3 brands and 2+ social platforms, responding to 20+ daily comments, DMs, and mentions per brand while maintaining consistent brand voice and escalating complex customer issues to appropriate teams.
● Utilize Sprout Social to monitor conversations, tag product mentions, and analyze engagement and sentiment trends
● Produce weekly community and social insights reports, highlighting key updates, emerging trends, and actionable recommendations
Mind The Skin, Remote, February 2026- April 2026
Social Media Manager- Contract
● Owned day-to-day social engagement across TikTok and Instagram
● Managed the full UGC lifecycle with 5+ creators, overseeing creator engagement and content coordination
● Managed UGC production across creators, contributing to the development of short-form content for TikTok and Instagram
Contagious Content, Remote, September 2025 - November 2025
Social Media Advisor- Contract
● Developed 30+ short-form videos and static assets across Instagram, Facebook, and YouTube Shorts for audiences ranging from 16–22-year-old students to parents ages 45–60.
● Applied audience insights and real-life context to create relatable, high-impact content aligned with platform best practices
● Wrote video scripts, on-screen copy, and captions with clear calls to action to drive engagement and response
● Supported cross-functional collaboration by facilitating clear communication within the creative team, improving workflow efficiency and alignment
Transcendent Active Teaneck, New Jersey May 2022 - July 2025
Marketing Strategist and Assistant
● Designed and executed digital marketing strategies across three platforms to build brand awareness and support campaign goals
● Produced marketing assets, including press kits, surveys, and event collateral, to strengthen brand presence
● Supported 10+ pop-ups, contributing to event logistics, marketing collateral, and customer experience
● Supported photo shoots, and e-commerce fulfillment, contributing to smooth, on-time execution
● Delivered personalized, brand-aligned customer experiences that reflected brand values and supported customer satisfaction
● Wrote copy for social media posts and key sections of the brand website to ensure consistent messaging and tone
Hero Cosmetics New York, New York January 2024 - May 2024
Content Creation Intern, TikTok
● Managed a 200K+ TikTok community, engaging users through comments and DMs to strengthen brand relationships and loyalty
● Pitched, developed, and produced 30+ creative, on-brand short-form videos while adhering to legal guidelines
● Developed social calendars and legal decks to ensure organized, timely content production and posting
● Shot and edited content with quick turnarounds on- and off-site, incorporating feedback to optimize performance
EDUCATION
Montclair State University Montclair, New Jersey August 2020 - May 2024
Bachelor of Arts, Communication and Media Studies GPA: 3.7, Magna Cum Laude
SKILLS
Tools: Sprout Social, Adobe Premiere Pro, CapCut, Canva, TikTok Marketplace, Social Pilot, TikTok Analytics, Instagram Insights
Content: Short-Form Video, UGC, TikTok, Instagram, YouTube Shorts, Copywriting, Scripting, UGC Campaigns, SEO
Social & Community: Community Management, Social Customer Care, Social Strategy, Audience Engagement, Social Listening
Analytics: Social Reporting, Audience Insights, Sentiment Analysis, Performance Tracking
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